London, the UK's iconic capital, is a true invitation to travel. With its unique blend of fascinating history and vibrant modernity, it attracts over 20 million visitors every year from the four corners of the globe. From its iconic landmarks such as Big Ben, the London Eye and Buckingham Palace, to its lively districts where cultures and traditions meet, London never ceases to amaze. JOOKS takes you on a journey to the heart of this captivating metropolis with five must-see places. Get ready to (re)discover London in a new light, through places that tell its story, celebrate its vibrancy and illustrate its timeless charm. Follow the guide!
Tower Bridge
Since its construction in 1894, Tower Bridge has become one of London's most iconic landmarks. This bascule bridge in the purest Victorian tradition faces the Tower of London, the historic fortress on the north bank of the Thames.
The British Museum
With almost 6 million visitors a year, the British Museum is the most visited monument in Great Britain and the third most visited museum in the world (after the Louvre and the Metropolitan Museum). The museum has one of the largest collections of antiquities.
Hyde Park & Kensington Gardens
Hyde Park and Kensington Gardens together form an immense 250-hectare patch of greenery in the heart of London. It's the perfect place for lovers of running and long walks.
Piccadilly Circus
The intersection of Piccadilly Circus is the meeting point for many tourists and Londoners. This square has become the emblem of London with its illuminated signs and central fountain.
Sports in London
London is an iconic venue for European and international sport. In the summer of 2012, the British capital hosted the Olympic Games for the third time in its history. More than 10,000 athletes from 204 countries lined up at the starting line to take part in the world's most talked-about sporting event.
But the best way to discover the British capital is by running. The JOOKS app lets you discover London in a different way by running (or walking) along 41 routes. Check out our three must-do routes:
My first run in London (3.7km): a 100% athletic course in the heart of Battersea Park.
Mighty London (8km): discover London's influence through the ages: from the Tower of London and St Paul's Cathedral yesterday, to the City today.
The Grand Tour (17.8km): let yourself be charmed by this royal route, which will take you past majestic palaces and parks as well as several of the city's most emblematic districts.
Find all the routes in London and more than 1,500 others on the JOOKS app.
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